Jesse Love, 13-Year-Old Racing Sensation, Inks Multi-Year Pact With 51FIFTY Energy Drink

Youngest USAC HPD Champion in History and Only Driver to Ever Win the "USAC HPD Triple Crown" with Overall, Dirt, & Pavement Championships in 2017. He defends his 51FIFTY Junior Late Model Championship in 2018 with 51FIFTY on the hood of his Late Model Toyota Stock Car.

​​​​Love Motorsports is pleased to announce that Jesse Love Racing has inked a multi-year partnership with 51FIFTY Energy Drink. "We at 51FIFTY Energy Drink are excited to have Jesse Love back on the 51FIFTY team for 2018. Jesse has clearly demonstrated a dedication and passion in racing. He had an amazing season with us on the hood in 2017 with five wins in eight races and the Championship. We also like working with Jesse since his talents cross over into many divisions of motorsports. He ran four different cars last year in four different series across the United States and took the Championship in all of them. That type of passion and dedication exemplifies our brand – he takes risks, he pushes the limits, and he doesn’t back down,” states Sarahfina Perry, Brand Manager 51FIFTY Enterprises.

Toyota Racing Development Driver Jesse Love, of Menlo Park, California, started racing quarter-midgets at the age of five and he hasn't looked back since. He racked up multiple State and National Championships in Quarter Midgets of America before the age of 10. Last year, in addition to winning five out of eight races and the Championship in the 51FIFTY Energy Drink Junior Late Model Series that was televised on MAV-TV, he also won the United State Auto Club (“USAC”) Western Overall Championship for USAC Western Focus Midgets by capturing the USAC Dirt Championship and the USAC Pavement Championship, the first driver to do so in a single year. After wrapping up his regular season, Jesse headed out to the desert states to compete in the Silver State Road Course Series with INEX Racing at the famed Las Vegas Motor Speedway Road Course. In his inaugural full season with the series, Jesse took another five wins out of the eight-race series, winning the last three in a row to capture the  Championship. This final Championship win took Jesse to four out of four Championships in 2018.

Jesse has a full schedule in 2018, competing in three different divisions including stock cars, sprint cars, and full midgets with the famed BCRA Midget Series in the Western States. Jesse had to apply for and receive “waivers” to compete in both the Hunt Magneto Sprint Car Series and the BCRA Full Midget Series due to his age. Both series granted waivers based on the strength of Jesse’s racing resume to date. When asked about his affiliation with 51FIFTY, the young driver had the following to say: “I am honored to be driving with 51FIFTY on the hood. They exemplify who I am, what I do, and what gets me out of bed in the morning. Living life at over 100 mph is all about taking risks and pushing the limits. 51FIFTY understands this, they live it, and that’s why we are such a great team. Also, I really admire their founder, Carlos Vierra. He is a driver himself, he understands what the life is like, and he is there for everyone on the 51FIFTY team. Most importantly though, I love the idea that we give back to the ’Race for Autism‘ campaign. For every can of 51FIFTY sold, a portion is donated to the ‘Race for Autism’ campaign, I get to be a part of that – and I’m honored.”

We at 51FIFTY Energy Drink are excited to have such a talented young driver on the team. Jesse Love has shown his dedication and passion in racing and that's what truly caught our eye. Can't wait to see how far we go together.



51FIFTY Energy Drink located in Livingston, California was borne out of one man’s desire to chase his dream. At 51FIFTY, we believe that everyone has the opportunity for greatness. The Energy Drink company is committed to giving back through its many racing programs, including “Race for Autism,” an autism awareness campaign. Since the beginning, a percentage of every can of 51FIFTY Energy Drink sold has gone toward the Carlos Vieira Foundation, a 501(c)(3) nonprofit organization dedicated to helping families living with autism. To date, over $800 thousand has been donated.

Career Highlights:

  • 2011 – Baylands Rookie of the Year;
  • 2012 – Baylands Most Improved Driver: Junior Honda;
  • 2013 – Good Times, Club Championships:  Junior Honda, Junior Stock, Lt. 160; Winter Nationals Winner: Junior Stock; California Regional Championship: Junior Stock;
  • 2014 – Good Times, Club Championship: Mod; California Monza Championship: Sr. Stock,                  Mod., Sr. B; Over 100+ Main Event Wins in QMA over 3 seasons;
  • 2015 – USAC HPD Western Overall Champion; USAC HPD Western Overall Rookie of the Year;
  • 2016 – INEX Bandolero: Rookie of the Year; INEX Bandolero Series: 8 wins; USAC HPD Western  Overall Champion; USAC HPD Western Dirt Champion;
  • 2017 – INEX Bandolero Silver State Championship Road Course and Oval 2017, INEX    Bandolero – 3 Wins on Road Course, USAC HPD Dirt and Asphalt 2017 Champion, USAC HPD  Western Pavement Champion 2017 (Youngest in USAC History), USAC HPD Western Dirt Champion 2017, USAC HPD Western Overall Champion 2017,  2017 51 FIFTY Jr. Late Model Champion, 5 Wins: Most Wins in Series

Keep up to date on Jesse Love’s racing career…


Media Contact: Rod Wortham
​Phone: (727) 999-2628

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